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zahanarak217
06 mars 2022
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So, are you planning a testimonial video production? Awesome! Customer testimonials are currently considered the most effective type of marketing content. 88% of people trust online reviews from other customers as much as a recommendation from a friend. perfect testimonial video production awareness - video marketing guru This is just one of the reasons why customer testimonial videos are so powerful . Not just text testimonials, no. Video testimonials are incredibly powerful because they create connection . They are the ones that feel human and real to Mobile Phone Number List your audience. And that's exactly what you need, to let your prospects know that your product is exactly what they're looking for. The best video testimonials will provide proof that your brand and product actually works as promised . Let's go through the Mobile Phone Number List basics first! What is a testimonial video production? A video testimonial shows real customers of your brand, telling their stories . What their problems were, their experience with your brand, and how your brand helped them solve their problems. This type of video is the Mobile Phone Number List one that will prove to your customers that your product is valuable. An important thing! Because before making a purchase, shoppers research and compare different products, and you want them to choose yours. So, the goal here is to convince your prospects that the Mobile Phone Number List option you're giving them is the best one . Video testimonials work great for this, but it's crucial to use them at the right time. That means knowing your buyer's journey ! testimonial video production The Mobile Phone Number List role of video testimonials in your buying journey The buyer's journey is the active process your prospects go through when deciding to purchase a certain product or service. It's a three-step journey, which goes from the awareness stage (when your prospects realize they have a problem), through the consideration stage (when they consider different options) , up to the Mobile Phone Number List decision stage . At present, we should be especially aware of the latter. During the decision phase, your prospects are looking for that last reason to Mobile Phone Number List choose your product over others. And a video testimonial does just that! By showing the video content that your prospects are looking for, you instantly boost your inbound marketing strategy.
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